China’s top maker of electric vehicles (EV) wants to pay a lot less for car parts in the new year, a demand that signals there is no end in sight to a vicious price war nor economic gloom marked by lower wages and uncertain prospects.

BYD has become a relentless discounter in the price war that Tesla started in the world's largest auto market last year. That aggressive stance has helped it unseat its U.S. rival as the world's biggest seller of electric vehicles, even though most of BYD's cars are sold in China.

BYD Co. has asked suppliers to accept price cuts next year in a signal the Chinese electric vehicle maker is preparing for the brutal price war in the world’s biggest auto market to intensify.

Chinas NEV giant BYD is urging suppliers to slash prices by 10% starting January 2025 to sustain its edge in an increasingly competitive market. The move underscores a growing trend of cost reductions as the

Chinese automaker BYD has set negotiable price reduction targets for suppliers of large-scale purchases, a BYD executive's post on social media platform Weibo shows. The notice was posted on the Weibo account of BYD's Group-Brand and Public Relations Department general manager.

A BYD solicitou a fornecedores que aceitem cortes de preços no próximo ano, em um sinal de que a montadora chinesa de veículos elétricos se prepara para a intensificação da brutal guerra de preços no maior mercado automotivo do mundo.