PHOENIX — Arizona’s tourism tax revenue finished above $4 billion in 2023, the first time the mark had been surpassed in state history. The record $4.2 billion generated, which is comprised of local, ...

Tourism officials say the 2026 Vrbo Fiesta Bowl is kicking off a high-profile events season that provides both a significant economic boost and free advertising for the state's year-round amenities.

TUCSON, Ariz. (KGUN) — The Arizona tourism industry is bursting at the seams. Data from the Arizona Office of Tourism shows a "record-breaking" $4.2 billion in tax revenues generated in 2023 from ...

Alix Skelpsa Ridgway has been officially appointed as the Director of the Arizona Office of Tourism (AOT) by Governor Katie ...

PHOENIX — The Arizona Office of Tourism is targeting Mexico in hopes to bring in more tourist dollars. “Mexico visitation is a vital component to the overall economic impact of Arizona’s travel and ...

Those walking along Chicago's chilly streets in the coming months will see a saguaro cactus, the Grand Canyon and Sedona's red rocks on buildings and billboards. With words like "monumental," ...

With most people now seeing COVID in the rear-view mirror, tourism in Arizona is starting to come back. But now the state agency charged with promoting it may have a new hurdle: The daily national ...

A fan favorite has officially returned to the Valley as the Arizona Diamondbacks sign veteran starter Merrill Kelly to a two-year, $40 million deal. Kelly’s return to the desert isn’t a huge surprise ...

Come to Arizona, the iconography seems to say as it spins hypnotically in its introductory video unveiled on Friday. Surrounding concentric circles at the center are dots and dashes reminiscent of ...

(The Center Square) - Josh Coddington, the Arizona Office of Tourism's communications director, says he's unsure if the recent immigration rules the Trump administration implemented for Canadians will ...