A pop culture enthusiast, Konika is a beauty writer who loves exploring all things makeup and skincare. She has previously written for publications like Grazia India. This dual liquid eyeshadow ...

There’s no doubt about it—playing with eyeshadows can be super exciting and fun for most girls, except if you’re a beginner and new to the beauty game. So, if you’re a makeup novice, learning how to ...

If you are a complete beginner to makeup, being able to achieve a clean look might seem like a daunting task. But, don’t fret, we have a simple, easy guide (courtesy: Akanksha Kommirelly) which will ...

Do you want eyes that pop? We’re here to help. Begin by choosing the right products—from primers that help your makeup last all day to carefully selected eyeshadow shades that complement your skin ...

You don’t need expensive products to create a soft, lifted, polished look. In this video, I’m showing you how to build a full ...

Eye makeup doesn’t have to be complicated to look stunning. Eyeshadow sticks have become a beauty favorite because they are quick, mess-free, and incredibly versatile. With creamy textures, waterproof ...

Shadow sticks are the best thing to have ever happened to the usual eyeshadows. It's no secret that shimmery eyeshadow or a perfectly executed smokey eye can take lots of time but if you need ...