Behavioral science: A marketer’s secret weapon
When it comes to persuasion, whether it’s convincing customers to buy a bottle of whiskey or changing hearts and minds in an ...
The Manila Times1d
Escalent Introduces AI-Powered Behavioral Science Insights Model for the Market Research Industry
LIVONIA, Mich., March 13, 2025 (GLOBE NEWSWIRE) -- Escalent, the award-winning data analytics and advisory firm, launched BeSci x AI™ today, a proprietary, behavioral science (BeSci) model powered by ...
Association for Psychological Science12h
Worse Weather Pushes People to Social Media
New research shows that people post more on social media when bad weather hits, sometimes even more than during large social events in the United States.
Healio12h
Sleep duration a predictor of high blood pressure in teens regardless of insomnia
Short sleep duration, with and without self-reported insomnia, was predictive of elevated blood pressure and hypertension ...
Association for Psychological Science11d
Searching for Structure and Purpose in Disordered Behavior
In a set of articles appearing in Perspectives on Psychological Science, an international array of scientists discusses how ...
Purdue University10d
Brain and behavioral sciences student creates healing notes in connecting passions for the brain, global health and music
Schmetter, now a junior studying brain and behavioral sciences in the Purdue University Department of Psychological Sciences, saw the impact of the neurodegenerative disease not only on her ...