Gucci’s Bloom Eau de Parfum’s top notes include rangoon creeper, a unique plant that’s known to change color in bloom and adds a powdery scent that veers toward the light and airy. The middle and ...

When it comes to fragrance, let’s just say I have a “type”: invigorating, citrusy, fresh-out-of-the-shower clean. I'll always remember my earliest go-tos — Marc Jacobs Daisy and a Harajuku Lovers one ...

The sun is shining, the flowers are in bloom, and there's nothing more summer-ready than a new floral perfume. Whether you're ...

Every product we recommend is chosen through a combination of Primary Research and Secondary Research. Gucci fragrances are an extension of the Italian luxury house's bold, elegant aesthetic, starting ...

WITH a new season approaching – most of us switch out our perfumes to reflect that. And shoppers are going wild for the new additions from Marks & Spencer. Taking to social media, one beauty lover ...

If I could bottle the scent of June, it would smell like sunshine on skin, coconutty SPF, and sweet peonies finally in full ...

In the magical world of perfumery, traditionally feminine fragrances are most often associated with dreamy bouquets of intricate, full-bloom florals. As for some of the most widely beloved notes?

Spring perfume trends 2026 are redefining floral fragrance, as green notes, fresh fruits and airy, luxury scents replace traditional powdery florals ...

According to fragrance experts, we’re ushering in a new era of summertime perfumes ...

Forbes contributors publish independent expert analyses and insights. Laia Farran Graves is a journalist and stylist specializing in luxury. 2025 is set to be a big year for the perfume industry. As ...