As speculation swirls over a potential presidential run, Gavin Newsom is set to spend $19 million on a marketing campaign to ...

For leaders who want their company or client branding to stand out amid the noise, dissecting previous successful campaigns ...

Proclaiming the end of the big brand campaign is an all-too-common narrative in the advertising press. Influential industry voices consistently point to the shrinking importance of broadcast TV and ...

Efforts are underway to create a new marketing strategy for the village of Glenview—and a familiar 108-year-old bear could be at the center of the campaign. Glenview elected officials in September ...

Viral Spike Marketing launches a PR campaign system helping influencers and artists gain media coverage and strengthen ...

In recent months, a growing number of premium publishers have unveiled ambitious, expensive brand marketing campaigns, splashing bespoke creative across digital, social, and physical channels to draw ...

The footwear brand is pitching nature as a refuge for consumers who are overwhelmed by the pace and digital demands of modern ...

Smashburger, the fast-casual restaurant company that popularized smashed burgers, today unveiled its latest brand campaign, reinforcing the brand’s commitment to great taste, variety, and value. “Our ...

Lulus is launching a multi-phased brand campaign dedicated to enhancing customer engagement and brand loyalty, starting during International Women’s Month, which aligns with current cultural movements ...

AUSTIN, Texas--(BUSINESS WIRE)--F45 Training Holdings Inc. (NYSE: FXLV) ("F45 Training" or “the Company”) today announced its first-ever brand campaign titled “No One Trains Alone,” which invites ...

Good Times Burgers and Frozen Custard, Colorado’s beloved homegrown burger chain, announces the launch of its new branding campaign, “Good Times: Colorado Native Burgers,” reinforcing the brand’s deep ...