Research is fundamental to modern business management, but hiring an outside firm to conduct your research can be expensive. To save costs, many companies attempt to conduct research in-house. Without ...

Business research methods function to collect and convert raw data into the information you must have to make good business decisions. However, while all small-business owners should work on ...

Nonprofit managers should use statistics to stay attuned to new developments in their fields and improve the performance of their organizations, writes David E. McNabb, a professor of business ...

From the publication of the first case in 1921 to teaching the case method online during the 2020 pandemic, we’re marking the centennial of the case method in 2021 with these milestones, while looking ...

This study looks at how national public opinion polling in the United States changed from 2000 to 2022. It focuses on two aspects: the sample source(s) – that is, where the survey takers came from – ...

Pathway for students to gain first-hand research experience working with faculty on interesting and novel challenges industry and society face. The Student Research Initiative (pronounced SiRI) at ...