The number of candy ads with Halloween messaging has increased by 17% for month-to-date this year from 2019, but advertisers have spent 19% less in the candy category compared to the previous year, ...
Is a tray of bonbons a special indulgence, an everyday pick-me-up, or a weight-loss tool? Over the years, candy has been marketed as all these things. For a quick tour of confectionary history, Evan ...
More than 80% of the candy found on store shelves is not advertised to kids, according to the National Confectioners Association, the industry’s trade group and lobbyist. One big reason for that is ...
Although Hershey, Mars and other candy companies pledged to not use “child-directed media,” as defined by the Children’s Food and Beverage Advertising Initiative (CFBAI), in their advertising, ...
Candy brands were sweet on advertising last year. According to MediaRadar’s analysis of advertising spending in a recent report, nearly 150 candy brands spent over $352 million on advertising from ...
When they’re watching TV, children see more advertisements for candy now than they did in prior years, despite pledges from companies not to market to kids ages 11 and under, a new study shows. In the ...
A Chinese actor was fined $1.1 million for appearing in ads touting candy as a weight-loss drug. Jing Tian is known in Hollywood for films such as "Pacific Rim: Uprising" and "Kong: Skull Island." The ...
With the M&M's "spokescandies" being retired following online outrage and a Tucker Carlson segment, many Super Bowl brands are leaning into less-indulgent campaigns that still seem destined to become ...
New York-based Topps Confections is launching a new candy called Vertigo with a TV campaign via Duval Guillaume/New York. The effort, with the tag "Half Chocolately, Half Candy, Half Crazy," comprises ...
Sunday is Mother’s Day, the annual day set aside to honor motherhood. The American version of Mother's Day was created in 1908 by Anna Jarvis, of West Virginia, who wanted a day to honor the ...
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