There is no such thing as a “right” or “wrong” color for a car. But it is true that some colors are “better” than others in terms of maintaining cleanliness, resale value, and other factors. There are ...

Is your car frequently covered in bird poop? Part of it could be the color your car. A study has revealed red cars attract more bird droppings than any other color. The research, conducted by U.K ...

It's hard to make perfect sense of the study, which explores gender and its relation to vehicle color preference, but it does open a window into the minds of male and female car shoppers.

We talk to a Nissan color designer about adding brightness to the grayscale palette that's dominated the modern car industry.

Could it be a special-order color, then? Well, it's definitely possible. However, special-order paints were usually shared ...

Today, less than 20% of vehicles listed in our database of 1.7 million cars are a color other than black, white, silver, or gray. In an age of infinite digital luminosity, America's roads have ...