Manufacturers have traditionally relied on sales figures to understand where they stand with consumers, but by the time those ...

As environmental awareness continues to shape consumer behavior, the NEW Two Sides' 2025 Trend Tracker survey reveals encouraging progress in consumer perceptions of print, paper, and paper-based ...

Light, Nicholas; Fernbach, Philip M. Keep It Simple? Consumer Perceptions of Brand Simplicity and Risk. Journal of Marketing Research (JMR). Dec2024, Vol. 61 Issue 6, p1152-1170. Evoking simplicity in ...

New research from Revenue Management Solutions shows menu prices continue to favor QSR while delivery economics are reshaping ...

Ultra-processed foods have received a barrage of bad press in recent years, resulting in a sharp decline in consumer acceptance. But ultra-processing methods are going nowhere fast. So, what can the ...

Consumer perceptions of brand innovativeness encompass the ways in which individuals evaluate a brand’s capacity to introduce novel products, services, processes and experiences. Such perceptions are ...

In the pre-pandemic period, measures of consumer labor market perceptions correlated well with the aggregate unemployment rate. However, for more than a year during the pandemic, consumers perceived ...

This article is part of the Future of AI, a collection of articles that investigates how artificial intelligence will impact the fashion and beauty industries in the years to come. It’s likely that in ...

Price fairness perceptions refer to consumers’ evaluative judgements of whether a price or pricing process is just, reasonable and equitable. These perceptions arise from comparisons between actual ...

The European Central Bank (ECB)’s consumer expectations survey for April 2026 showed a mixed shift in euro area household sentiment on inflation, income, growth and credit conditions.Specifically, the ...

Consumers are increasingly seeking high-quality wines that offer both value and convenience, and the ‘Premium Box’ category is stepping up to the plate with 30% volume growth since 2018. Bota Box is ...