Source: Air New Zealand's Premium Economy Cabin by Phillip Capper Flickr Licensed Under CC BY 2.0 These days, good-better-best pricing is everywhere. When purchasing an airplane ticket, for example, ...
Bears coach Ben Johnson learned the "Good, better, best" chant in high school, but it started long before that. Illustration: Dan Goldfarb / The Athletic; photo: Greg Fiume / Getty Images For 12 years ...
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