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YouTube changes how it counts views from August 24: Videos will get a view from the first frame, but monetization is unchanged

YouTube is changing the way it counts video views globally from August 24, 2026, meaning a view will be recorded as soon as a video begins playing. The change will apply across YouTube's video formats ...
TechCrunch

YouTube will now count a view as soon as a video starts playing

YouTube announced on Monday that it’s changing how views are counted on its platform, with a view now counting as soon as a video starts playing or someone enters a live broadcast. The change comes a ...
eMarketer

YouTube’s view count change makes engagement harder to gauge

The news: YouTube is updating its criteria for counting a view to the moment a video begins or a user enters a live broadcast, the company announced Monday. The update puts YouTube’s view-counting ...