A preview of the highly anticipated revamp of Nielsen's national TV measurement Big Data + panel service -- a combination of Nielsen's existing panel data plus data from streamers/pay TV distributors ...
Ahead of the TV upfront ad market, Nielsen has leaped over a major hurdle as the Media Rating Council has accredited Nielsen long worked on "Big Data + Panel" measurement. The new measurement combines ...
The alternative currency bucket could use a rebrand. That referential and somewhat deferential phraseology – a reference to Nielsen – drives Peter Liguori, VideoAmp’s executive chairman, a little nuts ...
It is first accredited national TV audience measurement provider for a Big Data + Panel, Nielsen said. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...
PORTLAND, Ore.--(BUSINESS WIRE)--Facteus, the leading provider of actionable insights from alternative financial data, today announced a game-changing expansion of its transaction data panel. The ...
Earnest Analytics (FKA Earnest Research), the leading data analytics firm for investors, companies, and consulting firms, has launched an enhanced transaction data panel derived from their Vela ...
A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Identifying causal relationships from observational data is not easy. Still, ...