After a 10-year pause on the beloved character, Dos Equis premiered a new 60-second ad with “The Most Interesting Man” during ...

Dos Equis is reviving its famous “The Most Interesting Man” advertising campaign after a decade in an effort to turn around ...

Some 83 percent of people who saw Dos Equis’ original Most Interesting Man in the World ad campaign wanted it to return ...

Heineken brand Dos Equis brings back The Most Interesting Man in the World after a decade-long hiatus.

Now, 10 years after the brand retired the character, the Most Interesting Man is back. However, his life looks a little ...

Dos Equis is reviving its most iconic campaign, bringing back Jonathan Goldsmith and a familiar catchphrase. The Most Interesting Man is set to make a return to television.

Dos Equis announced on Friday that it is reviving one of advertising’s most recognizable characters, announcing the return of ...

Dos Equis (R) is imported into the US by HEINEKEN USA Inc., the nation's leading high-end beer importer, which is a subsidiary of Heineken International N.V., the world's most international brewer.

The relaunch comes during a transitional period for Heineken, as days earlier, the CEO Dolf van den Brink announced he would ...

Alison Payne, CMO for parent company Heineken USA, explains how the iconic character is being reimagined for the ...

Jonathan Goldsmith, now 87, returns to a beer business that has changed plenty since his last appearance for Dos Equis.