Most business owners expect the hardest part of selling a company to be the numbers. They focus on revenue, profit, systems, ...

Forbes contributors publish independent expert analyses and insights. Liz Elting is a billion-dollar founder who covers women and business. Whether you’ve steeled yourself with a quick cry in a ...

Marketing has long struggled to establish a standard measurement for brand value. Quantifying emotional impact in consumers, using AI, could be the next major marketing trend. Companies like Equinox ...

Despite decades of research proving their value at work, emotions remain one of the most undervalued—and misunderstood—resources available to leaders. Too many leaders still believe that emotions ...

A conversation with Michigan Ross’s Lindy Greer and Christina Bradley on handling uncomfortable situations. Many managers don’t know what to say when a team member appears angry, frustrated, or sad.

For years, I let fear, ego, and loyalty influence my biggest decisions. It felt noble. Human, even. But looking back, I can see how much it held us back. Once I learned to pause, recognize what I was ...