The advertising watchdog has banned an advert by Europcar in which it claimed ‘the model you choose is the model you get. Guaranteed’. The online ad, which was seen on May 30, said: "Spoil yourself ...

EasyJet and Europcar are taking customers on a journey to an alternate future in a new series of films in which hire cars can take to the skies – shot from the perspective of both companies’ helpful ...

ATLANTA -- Europcar, the European car rental firm, added a prepaid booking program called Prepaid Value Drive that allows customers to pay all charges up front, with no added fees at pickup or return.

Car rental company Europcar has redefined its digital advertising strategy following a campaign using Affectv’s Persona Discovery Platform which saw the brand’s CPA target audience reduce by 11 per ...

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