More than 70 percent of all viewing in the first quarter of 2025 came on ad-supported platforms, a new Nielsen report finds. By Rick Porter Television Business Editor An early promise of streaming ...

Google has announced the expansion of its First Position ad offering on YouTube, making it available across all content types through Display & Video 360. This marks a change from the previous ...

In addition to launching a new Airbnb Services business, the company's new strategy is to lean heavily into social media advertising. Airbnb has quietly launched its first Airbnb Services ad along ...

The video game company Electronic Arts will arrive at Cannes Lions next week with a pitch that advertisers have never heard from the publisher before: For the first time, its in-game inventory will ...

Lamborghini debuts its first Ad Personam Temerario – a one-off hybrid coupe inspired by Sardinia, blending coastal flair with 907-hp of high-revving power. Lamborghini’s shift toward electrified ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The launch builds on its ongoing efforts to offer brands innovative advertising opportunities.

OpenAI appears to be testing ChatGPT ads, with new Android clues and a user report hinting that the rollout may be getting close. OpenAI is reportedly nearing the launch of ads in the ChatGPT Android ...

Criteo (CRTO) on Monday said it will become the first advertising technology partner to integrate with OpenAI’s advertising pilot inside ChatGPT, marking a new step in the evolution of ads within ...