AppHarbr, GeoEdge’s in-app ad quality and security platform, today (5th March, 2026) announced the release of the industry’s first In-App Network Ad Quality & Safety Performance Index, a benchmarking ...

For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...

Lyft’s media network has grown a lot in two years. After launching in 2022 with in-car placements on tablets and out-of-home inventory on bike stations, Lyft rolled out in-app advertising, including ...

New data shows the ad quality problem is bigger than expected, and so is the revenue opportunity for publishers who tackle it head-on. Peggy Anne Salz takes a look at a longstanding issue… In today’s ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...