Moreover, Facebook may seem like a long-form content platform, but the ideal Facebook post is just 40 characters (or fewer). "Facebook posts with 40 characters earn 86% more engagement than longer ...

When is the best time to post on social media? Unmetric, an AI-powered social media analytics platform, reviewed social media posts from 100 US-based brands over a five-week period, then compiled the ...

Instagram recently shared an overview of things that can limit your post performance in the app, which we’ve translated into infographic form to make it easier for quick reference. You likely ...