Harley-Davidson became the latest major brand to face backlash over its diversity, equity, and inclusion (DEI) initiatives — ...

Harley-Davidson has dropped a slew of diversity targets following criticism the motorcycle brand had gone “woke”. The company announced it was ditching a scoring system that rates how ...

'Harley-Davidson seems to have forgotten who their core customers are,' Starbuck, a filmmaker who was also a 2022 Republican House candidate for Tennessee, said. 'I don't think the values at ...

Motorcycle manufacturer Harley-Davidson is the latest company to make a U-turn on diversity, equity, and inclusion, citing its commitment to “listening to all members of our community.”. The ...

Tractor Supply Co. John Deere. Now Harley-Davidson. Harley-Davidson said Monday that it’s ending diversity and other progressive initiatives at the company. Harley-Davidson is the latest major ...

Bud Light will donate $200,000 to a National LGBT Chamber of Commerce initiative that ... Bud Light sister brand Budweiser released a Harley-Davidson-themed commercial that was slammed ...

In a 10-minute video that was posted to X, Starbuck noted that Harley-Davidson is a “platinum founding member of the LGBT Chamber of Commerce in Wisconsin,” which opposed banning transgender ...