Under the agreement, Lands’ End will contribute all intellectual property and related assets tied to the Lands’ End brand, including existing licensing agreements, into the new entity. WHP Global will ...
Accelerates expansion of Lands’ End’s growth into new categories and geographies by leveraging WHP Global’s best-in-class platform while preserving long-term brand upside WHP Global, a leading brand ...
Hosted on MSN
Lands’ End, WHP Global form joint venture
As part of the arrangement, Lands’ End will contribute all of its intellectual property in exchange for royalty payments. The license agreement will have guaranteed minimum royalty payments per year ...
Results that may be inaccessible to you are currently showing.
Hide inaccessible results