Because slogans are easy to remember, they can have remarkable power. Think how many people bought BMW because it is “The Ultimate Driving Machine,” chose Energizer over Duracell batteries because “It ...
Dogs Trust has celebrated the 35 year anniversary of its ‘A dog is for life, not just for Christmas’ slogan with a street art collaboration by Jim Vision, Teddy Baden and Barney Zadok. The slogans ...