Ready to design a logo for your startup? Make sure you spend some time carefully thinking about the color scheme. As it turns out, the colors of a company logo are about more than aesthetic ...

Did you like this article? Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access… Ayaz Nanji is a ...

Opinions expressed by Entrepreneur contributors are their own. Close your eyes and picture McDonald’s famous golden arches. Now, imagine if they had been gray. Would the burger chain be the ...

Which feelings and reactions do different colors tend to evoke with audiences? An infographic (below) from Giraffe Social Media explores the psychology of six colors commonly used by marketers: red, ...

We'll be in your inbox every morning Monday-Saturday with all the day’s top business news, inspiring stories, best advice and exclusive reporting from Entrepreneur.