It seems Sony is rolling out a new loyalty program that rewards players with credit for buying certain new games ...

The program gives members access to over 8,000 properties worldwide, great perks like upgrades and free stays, and consistently outperforms its competitors.

Your miles may not stretch as far on partner airlines. Here are loyalty programs where award prices, availability, or redemption rules have changed.

Loyalty programs are evolving beyond traditional points and discounts, with brands now focusing on enhancing customer ...

More Americans care about loyalty reward programs, and PNC Bank seems to have noticed. EY’s 2025 Loyalty Market Study reported that 41% of 1,606 respondents stayed loyal to a brand because of its ...

Add Yahoo as a preferred source to see more of our stories on Google. The American Airlines AAdvantage loyalty program has been named as the best in North America in the 2025 "World's Best Airline ...

The redesigned VIP program also introduces three membership levels - Club, Gold and Elite.

With its cult-like fan base, Trader Joe's has no need for a loyalty program. That's because the grocer leads in customer loyalty without a loyalty program, relying on products and services instead.

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...

When news breaks, you need to understand what actually matters — and what to do about it. At Vox, our mission to help you make sense of the world has never been more vital. But we can’t do it on our ...

Africa’s loyalty market is shifting to mobile wallet-linked, personalized rewards, creating opportunities in retail, travel and partner ecosystems while elevating data privacy needs.Dublin, Sept.