Social media influencers’ marketing has had a powerful impact on the way consumers perceive and engage with brands. By leveraging personal connection and authenticity, influencers can shape opinions, ...

Australia’s consumer regulator is suing Microsoft for allegedly misleading 2.7 million consumers about subscription options for its office products and artificial intelligence add-ons so the customers ...

Australian retailers deploying AI tools across pricing, customer service and loyalty platforms face increasing legal and ...

Once again, the annual shopping extravaganza known as "Black Friday" is nearly upon us, this year falling on November 28. But the sales are already well underway. What started as a single-day ...