Unmasking the dark side of psychology, these books expose manipulation, power, and deception, forcing a rethink of human ...

The book is highly readable but also a serious study of behavioral economics as an example of a paradigm shift ... Heine, and Ara Norenzayan have pointed out that nearly all research in psychology is ...

Behavioral economics uses an understanding of human psychology to account for why people deviate from rational action when they’re making decisions. In the model of rational action assumed by ...