B. F. Skinner is arguably psychology’s most influential academic, and is perhaps second only to Freud in terms of psychological scholars who have had an impact on society at large. And as with Freud, ...

What led you to this article? A love for film? B.F. Skinner believed this wasn’t a choice but the result of psychologically ...

Depending on which study or authority you believe, something like 80 to 90 percent of New Year’s resolutions fail. Given that this process of setting goals and failing dishearteningly has been going ...

Behavioral psychologist B.F. Skinner was a major proponent of operant conditioning as a means to the modification of human behavior. Operant conditioning involves the use of positive or negative ...