Opinions expressed by Entrepreneur contributors are their own. Close your eyes and picture McDonald’s famous golden arches. Now, imagine if they had been gray. Would the burger chain be the ...

Colors are everywhere we look, but what is the scientific reason behind why we see the colors we do? In essence, what is the chemical makeup of color, and why is it important? What are its key ...

Two folds from an Astrolin Color Card pamphlet by Établissement Georget Fils Peintures Laquées et Vernis, Chantenay-Lès-Nantes (c. 1906), 6 3/10 x 3 3/4 inches (image courtesy Bibliothèque Forney, ...

Column Five has created an infographic, looking at what the colour of a branding means, and which industries each suits best. Created with Marketo, the infographic follows a study of the world’s top ...