How to build a modern Google Ads targeting strategy like a pro

Learn a practical PPC framework that predicts intent, reaches beyond search, and connects the right audiences to the right ...
Business.com on MSN

7 strategies to make your Google Ads campaign a success

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...
Search Engine Land

Why Demand Gen is the most underrated campaign type in Google Ads

As a Google Ads practitioner, you probably spend the bulk of your time optimizing Search, Shopping or Performance Max campaigns. That makes sense — the Google SERP is the foundation of Google Ads. But ...

15 Fixes To Improve Low Conversion Rates In Google Ads

Learn 15 practical ways to improve Google Ads conversion rates, covering bidding, targeting, ad copy, and landing page ...

Google Ads API Version 23 Now Available

Google has released version 23 of the API, this is a major release with dozens of updates. Updates include Performance Max reporting data with Ad Network type breakdown, more incentives, reporting and ...