For UX and UI designers, your website is more than just descriptions of your work — it is your work. In a lot of cases, the site alone may determine whether or not you get hired, so do everything you ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Goran Paun There is no ...

If customers find it difficult to do business with you, whether online, on their phone, in a physical store, or anywhere else, they’ll go somewhere else where there is less friction in their ...

User experience is the foundation of a site’s usability, and it’s an aspect of on-page SEO that many people overlook. If your site lacks the positive user experience and ease of use that end users ...

Opinions expressed by Entrepreneur contributors are their own. Persuasion in UI/UX design refers to the intentional use of design elements, techniques and psychological principles to influence and ...