A recent reader survey suggests more readers are willing to ditch YouTube entirely or watch YouTube ads than pay for YouTube ...

The World Cup alone accounted for 1.7 billion views on the platform, Google/Alphabet CEO Sundar Pichai said.

Is YouTube about to become the biggest video entertainment platform?

Frustrated viewers report a massive spike in YouTube ad frequency and quantity, leaving the free tier practically unwatchable ...

Video giant YouTube, one of the world’s biggest entertainment businesses, continues to turn in double-digit increases in ad ...

A few days ago, social media apps were inundated with angry posts from YouTube users saying the platform was showing them 90-second, unskippable ads. This wasn’t a one-off complaint. Multiple viewers ...

YouTube ad revenue increased 13% in the second quarter compared with the same period a year ago, helping to pace parent ...

When YouTube introduced its Premium Lite tier in March, the goal was to give people a way to see fewer ads on YouTube. It took only three months, but YouTube is already increasing the number of ads ...

YouTube now gets more ad revenue and US TV viewership than its four largest traditional media competitors combined.

DuckDuckGo is going after YouTube ads. The privacy-focused company announced Wednesday that its free DuckDuckGo browser now blocks most video ads, including ads that run before and during YouTube ...

Google Ads API 25 expands measurement capabilities, introduces retention-focused goals, and new ways of managing objectives.

YouTube Premium is adding Peacock Premium at no extra cost in the US in 2027. You can get ad-supported Peacock content, ...