Homegrown messaging app Arattai has climbed to the top spot in the Social Networking category on the App Store.

Indigenous startup Zoho’s Arattai instant messaging app is slowly gaining popularity in India. Upon the latest push by the government, many prominent personalities, including Anand Mahindra, ...

Zoho is set to debut Zoho Pay, a UPI-based payments app embedded in its Arattai chat platform, expanding from business ...

Following a 21 September 2025, call by Prime Minister Narendra Modi, asking India to switch to indigenous digital alternatives, the Indian messaging app Arattai has quickly become a synonym of Indian ...

Zoho has been quietly building consumer tech products for four years now. A couple of them didn’t stir much interest. But recently, a minister’s post triggered a 100x surge for its messaging app, ...

Zoho Arattai has managed to gain immense popularity over the past few weeks, the made-in-India messaging app has literally broken the internet with over 100x surge in download numbers. However, that ...

Arattai has also seen a sharp decline in its App Store rankings, slipping from the top position in mid-October to 123rd place ...

Zoho’s messaging app Arattai has seen daily sign-ups surge from 3,000 to 350,000 in just three days, driven by government endorsements, social media buzz, and its positioning as a secure, ...

Monthly active users were also on the decline, with the user count going down to 4.09 million in November compared to 4.35 ...