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As The Drum Awards Festival spotlights the future of digital experience, juror Kiran Borkar shares how AI is reshaping mobile ...
The retailer is bringing athlete-led campaigns, player-designed collections and styling services to the league in a ...
We soft-launched the experience with our strategy team and have already seen the app improve team communication, knowledge, ...
Spotify has released seven 15-second films that celebrate the weird and wonderful rituals music fans have when listening to ...
In a high-vis vest and armed only with a hex key, the graffiti artist has been hacking billboards and bus stop ads in their ...
Taylor Swift just got engaged to Travis Kelce. Similarly, should your brand engage with this trending topic? Kantar’s Jane ...
The fashion brand is paying homage to the tennis great, who has been a brand ambassador for eight years, with a new capsule ...
From AI-powered cocktail pairings to poop-tracking algorithms, The Drum Awards for Marketing winners show how a single data ...
For 20 years, he has urged CMOs to stop thinking about advertising in the traditional sense. Now, they’re listening.
As the industry moves away from third-party cookies, Nigel Foote of IPG Mediabrands explains how to extract the greatest ...
Of the several op-eds we received about Serena Williams’s GLP-1 endorsement, this one from a senior comms professional who ...
As part of our Data for Drummies guide, this week’s edition of Agency Advice asks the industry’s infoheads what it really ...
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