News

Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...
To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.
Waterboy's Tulum, Mexico trip is a case study in the risks of ceding control to unfiltered, creator-driven content.
Ad Age’s Asa Hiken tested Midjourney’s ability to replicate brand IP—and found it could do so with eerie accuracy, sometimes placing brands in troubling contexts.
See McDonald’s mini Happy Meal toys, Wonderful Pistachios’ Lilliputians spot and an impressive spec ad made with Veo 3.
TelevisaUnivision and Bresh are coming together to reshape how brands reach Gen Z Latinos—through music, culture, and real community.
A pair of absurdist spots feature people who are inordinately drawn to mechanical bulls and haunted houses.
Red Lobster and Ram are among brands using CEOs in new campaigns.
Taking place Sept. 16 and 17 in Chicago, this year’s speaker lineup features some of the most dynamic leaders in the business ...
Critics say Gut created little more than the case study for Hertog Jan’s campaign, which earned a Gold Lion in Creative ...
Optimization is about what matters most to each brand, and enabling them to pursue that with the precision, transparency and ...
Ads” by DDB agency Africa Creative involved rewarding listeners for guessing songs based on one-second snippets of them.