Abhishek Iyer has announced that he has joined India Basketball League as chief marketing officer. He updated his LinkedIn ...

The streaming platform will offer its originals, TV shows, films and reality content through Starzplay in the Middle East and North Africa.

Conceptualised by 82.5 Grey, the campaign comprises an ad film and is part of the brand's long-running ‘Men Will Be Men' ...

According to a note from Stagwell, the agency is designed for the rapidly changing media landscape, in which brands 'must engage audiences while influencing the agentic systems that shape discovery, ...

The workshop addresses a problem many marketers now recognise: AI can produce content at scale, but much of it looks and sounds the same.

The JioHotstar series features Paul John Indian Single Malt and Buffalo Trace Distillery, tracing the making of whisky and bourbon and their place in India's hospitality culture.

AnyMind Group has launched AnyCreator Stream in India, a web-based platform that allows creators and live streamers to track performance, access brand campaigns and manage campaign earnings from one ...

Johnson’s Baby has rolled out a campaign, ‘The Golden Minute’, spotlighting its Neonatal Resuscitation Program (NRP). Conceptualised by DDB Mudra Group, the campaign comprises a film. The ad is rooted ...

As the current Men's ICC T20 World Cup is underway in the USA and West Indies, Manifest chats with Finn Bradshaw, head - digital, International Cricket Council, to learn how the governing body is ...

For centuries, Kolhapuri sandals have been meticulously handcrafted by generations of artisans in Kolhapur, India. It is a thousand-year-old craft steeped in tradition, skill, and community. Yet, as ...

India now has 958 million Active Internet Users (AIU), marking an approximately 8% year on year growth, reinforcing its position as one of the world’s largest and fastest evolving digital markets, ...

Birla Opus Paints has announced the appointment of actor Sreeleela as the new face of the brand, further strengthening its ‘Naye Zamane Ka Naya Paint’ philosophy. As a part of the campaign, the brand ...