Why Netflix’s big layoff is a sign of deeper issues afoot and what to make of all those men watching microdramas.

The Echostar/Dish Network architect’s latest media venture looks like more than simply a passive investment in low-power television stations.

Local TV station sales will pay down only a fraction of Skydance’s debt - but expect CBS to be a net seller, nonetheless.

This week’s legal petition by HC2 Broadcasting Holdings Inc., the largest owner of low-power television (LPTV) stations in the United States, to the Federal Communications Commission (FCC) marks a ...

It’s easy to overlook some macro trends because it’s so hard to keep up in a fragmented world. Sometimes the play by play of ...

When I coined the term FAST back in 2018, it was a goofy acronym for a category most people in the industry weren't sure would amount to much. Six years later, FAST accounts for around 10% of all U.S.

TripleLift’s Taylor Stewart on why commerce media finally gives advertisers a scalable way to connect CTV exposure to business outcomes.

Sometimes the universe aligns in your favor. Last Thursday, I published my new book, Welcome To The Age Of Feudal Media: What Happens When The Monoculture Collapses. So far, response has been quite ...

The shift from watching new movies in theaters to streaming them at home has been one of the most significant changes in entertainment over the past few decades. COVID accelerated that shift, and ...

For decades, local media sellers could demonstrate success through ratings, reach and frequency. But advertisers, particularly small businesses spending their own money, are demanding something more ...

That makes live sports more complicated to execute than a broader CTV campaign. Reaching local sports fans requires navigating a web of rights agreements and inventory sources. The industry has an ...

While we see it all happening in front of us in soundbites and news headlines and experience this fragmentation in our daily lives, there isn't enough deep, thoughtful exploration about what this ...