From paid media to Pavlov, how does psychology drive stronger brand loyalty and better customer retention? Follow Correlate’s thinking for the ‘why’ behind using psychology for campaign performance.

People feel motivated when they overcome challenges—not when answers are handed to them on a silver platter. If AI makes ...

In a world where dedication to work is often celebrated, a new study has shed light on the darker implications of workaholism ...

The core factor in self-management behaviors for HOA patients is their efforts to manage pain, control weight, and reduce ...