Understanding consumer behavior isn’t just about selling products—it’s about understanding how people think, feel and make ...

Valentine’s Day is big business worldwide, and more companies might want to tap into Business AI systems to deliver that "I love you" moment.

A couple of recent surveys are showing how AI drives consumer loyalty in the UK. One is The State of Personalisation 2024, ...

Retailers should be using artificial intelligence (AI) to increase brand loyalty through personalisation, according to ...

He said he envisioned a company that would take the legwork out of rewarding people for buying all kinds of brands in various ... “Our platform has more insight into consumer-purchase behavior than ...

People's stated responses may not reflect their actual buying patterns ... testing to provide clients with guidance about consumer thought and behavior, according to company chairman Michael ...

She said she feels pride when looking back on the pictures ... consumer behaviour at Western University. "It's kind of ...

Virtual reality is revolutionizing the retail industry by creating immersive shopping experiences that blend digital ...

Hey there, marketing enthusiasts! The world of marketing communications is always buzzing with new trends and ideas.

And yet, this is how those generations will be known. Before them came the “Greatest Generation” comprised of people who ...

Digital marketing is the backbone of how retail and ecommerce brands create meaningful online connections with their audiences. Key Takeaways 76% of sho ...

Discover YETI's Q4 performance with revenue growth, strong international and product sales, and a positive 2025 outlook.