Opinions expressed by Entrepreneur contributors are their own. These days, art theft isn’t restricted to elaborate heists staged in a museum or gallery. With design inspiration being copied or ...

Whether you’re launching a new company or looking to refresh an existing one, your logo serves as the foundation of your brand identity. It’s often the first thing people see and the image that sticks ...

A lot of thought and consideration go into finding the ideal name and logo for your company. The name will create the first impression potential customers get of your business, and it could easily ...

Nostalgia is a powerful motivator, and there's no better proof than this list of restaurants that tried something new and ...

A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...

Opinions expressed by Entrepreneur contributors are their own. Do you realize just how important your company logo is? It appears on everything from your letterhead to your website, reaching customers ...

When was the last time you jumped on a bandwagon and followed a graphic design trend? Let's face it, we all do it. I've seen designers who follow trends intentionally, those who do so by accident and ...

If you want a professional-looking logo for your business or blog but don’t have enough money to pay a graphic designer – or time to learn how to make it yourself – you’re in luck. In 2024, much like ...

It’s a classic move in the fashion playbook when trying to signal a new direction or herald a new designer. But are shifting sensibilities leading more brands to reconsider the humble serif? By Aileen ...

The rationale from the company was that the new logo represented its commitment to innovation and its ambitions to become a leader in the automotive industry. But it was a flop. It violated four basic ...