Plant-based meat giant Impossible Foods is aiming to strengthen its position in protein through a partnership with Equii, a maker of products that contain the popular nutrient. Peter McGuinness, ...

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In order to mimic meat's structure, meat alternative manufacturers use processes such as stretching, kneading, folding, layering, 3D printing, and extrusion. Why Impossible Foods isn’t focusing on the ...

The delicious pre-cooked steak product delivers mouthwateringly meaty, craveworthy flavor, based on Impossible Foods’ deep understanding of what makes meat taste like meat ANAHEIM, Calif.--(BUSINESS ...

Impossible Foods faces an unsavory conundrum: How can a major maker of plant-based meat succeed in a shrinking industry? Chief Executive Peter McGuinness is taking steps to tackle that challenge, ...

If you've tuned in to find a quick answer to the question posed in the title, we have an equally quick answer for you: Yes, Impossible Foods does make hot dogs. Since you're here, though, why don't ...

The Impossible Quality Meats pop-up has opened in Chicago's XMarket. California-based Impossible Foods opened its first in-person foodservice concept in Chicago, Illinois today, called Impossible ...

With a hub of companies based in the Silicon Valley, the plant-based meat industry has focused much of its marketing on its futuristic-sounding “food tech” origin story. But as it turns out, the ...

Impossible Foods CEO Peter McGuinness has stepped down after leading the S plant-based meat company for nearly four years. In a statement, the company said McGuinness’s responsibilities will be ...

Hot dog, Impossible Foods has a weiner! The plant-based meat megalith will be offering an exclusive sneak-peek of its new Impossible Hot Dogs for one day only, passing out the animal-free frankfurters ...

The brand refresh is the product of a partnership between branding agency Jones Knowles Ritchie and Impossible’s in-house marketing and creative teams. Impossible began its mission with a message that ...

The delicious pre-cooked steak product delivers mouthwateringly meaty, craveworthy flavor, based on Impossible Foods’ deep understanding of what makes meat taste like meat Impossible Foods has long ...