Plant-based meat giant Impossible Foods is aiming to strengthen its position in protein through a partnership with Equii, a maker of products that contain the popular nutrient. Peter McGuinness, ...

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In order to mimic meat's structure, meat alternative manufacturers use processes such as stretching, kneading, folding, layering, 3D printing, and extrusion. Why Impossible Foods isn’t focusing on the ...

The Impossible Quality Meats pop-up has opened in Chicago's XMarket. California-based Impossible Foods opened its first in-person foodservice concept in Chicago, Illinois today, called Impossible ...

Impossible Foods faces an unsavory conundrum: How can a major maker of plant-based meat succeed in a shrinking industry? Chief Executive Peter McGuinness is taking steps to tackle that challenge, ...

The delicious pre-cooked steak product delivers mouthwateringly meaty, craveworthy flavor, based on Impossible Foods’ deep understanding of what makes meat taste like meat Impossible Foods has long ...

If you've tuned in to find a quick answer to the question posed in the title, we have an equally quick answer for you: Yes, Impossible Foods does make hot dogs. Since you're here, though, why don't ...

With a hub of companies based in the Silicon Valley, the plant-based meat industry has focused much of its marketing on its futuristic-sounding “food tech” origin story. But as it turns out, the ...

As the so-called “meat culture wars” enters a new chapter, Impossible Foods’s CEO Peter McGuinness believes that plant-based players need to drastically pivot their marketing strategy to compete with ...

Hot dog, Impossible Foods has a weiner! The plant-based meat megalith will be offering an exclusive sneak-peek of its new Impossible Hot Dogs for one day only, passing out the animal-free frankfurters ...

US appeals court reinstates case, says California has jurisdiction Dissent calls plant-based meat maker's arguments a "nothingburger" Sept 12 (Reuters) - Plant-based meat maker Impossible Foods ...

The delicious pre-cooked steak product delivers mouthwateringly meaty, craveworthy flavor, based on Impossible Foods’ deep understanding of what makes meat taste like meat ANAHEIM, Calif.--(BUSINESS ...