Jalen Hurts earned Super Bowl MVP honors for his work leading the Philadelphia Eagles to a revenge-soaked blowout victory ...

Super Bowl Sunday is known for the commercials that air during the game. Jordan Brand might have won the night though with ...

After Hurts and the Philadelphia Eagles defeated the Kansas City Chiefs 40-22 in New Orleans, the Jordan brand returned the favor with a commercial which will leave everyone on their feet and ...

The NBA All-Star Weekend is a cultural event that brings the global sports, fashion, and entertainment industry together.

Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

Jordan Brand is celebrating Paolo Banchero’s journey from Seattle to the NBA with a special Player Edition of the Heir Series ...

Jordan Brand is teaming up with NBA star Paolo Banchero to release a special edition of Paolo Banchero x Jordan Heir “Seattle ...

With the NBA All-Star weekend just around the corner, Nike, Jordan Brand and Converse will showcase exclusive exhibitions, events and product drops during the festivities.

Orlando Magic All star Paolo Banchero and the Nike/Jordan brand unveil Banchero’s first signature shoe. The Paolo Banchero ...

Jordan Brand More: Paolo Banchero unveils his signature Jordan Brand logo. "Women athletes have always been a huge part of basketball for me: They're the ones who taught me the game. My mom played ...

At least that’s how fellow Jordan Brand athlete and Los Angeles Rams wide receiver Puka Nacua—once nicknamed “Puka Dončić” by LeBron James—feels about it. More from Sportico.com ...

These Gen Z athletes are all on social media ... also signed a multi-year deal with Nike’s Jordan brand last year. She credits landing the endorsement to growing her Instagram to nearly 25,000 ...