For the first time in his career, Orlando Magic forward Paolo Banchero will soon have a sneaker with his logo publicly ...

Media personality Skip Bayless is no stranger to throwing shade at LeBron James. He has criticized James at every opportunity ...

Orlando Magic forward Paolo Banchero continues to rapidly level up through the basketball world and sneaker industry.

Tyler Reddick is running a special paint scheme at the NASCAR Clash, repping his 23XI Racing boss, Michael Jordan. Here's the ...

Orlando Magic forward Paolo Banchero will have his first-ever publicly available shoe released by Jordan Brand on February 17 ...

Nike has officially released the Air Jordan 39 “Noir” sneakers. The pair is listed on the official brand website for $215.

Jordan brand is celebrating its 40th anniversary this year. Interestingly, the brand found a unique way to pay tribute to ...

Jordan Brand is celebrating Paolo Banchero’s journey from Seattle to the NBA with a special Player Edition of the Heir Series ...

Discover the latest news on Luka Doncic’s trade to the Los Angeles Lakers and the discounted release of his Jordan Luka 3 ...

Orlando Magic All star Paolo Banchero and the Nike/Jordan brand unveil Banchero’s first signature shoe. The Paolo Banchero ...

The real competitive advantage lies in brand power, which has emerged as the most formidable barrier to entry over product ...

With the NBA All-Star weekend just around the corner, Nike, Jordan Brand and Converse will showcase exclusive exhibitions, events and product drops during the festivities.