K-beauty brands tend to embody a skin-first philosophy, which prioritizes your skin's natural beauty and health.

But, owing to the fact it has extended its shade range considerably (it’s now available in 40 shades as opposed to a measly ...

Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

Even before the Cosrx Snail 96 Essence reached TikTok -fame status, I’d long sworn by its ability to transform my parched and ...

Indulge in all things fun at the Korean Karnival 2.0 festival in Gurgaon, which is scheduled to be held on the first weekend ...

If there weren’t enough skincare products to follow in the United States market, beauty buyers are all about Korea for snagging their lotions and potions. The best Korean skincare routine will ...

Erica Choi, co-founder of Superegg and a licensed esthetician, explains what glass skin is and how to unlock a clear ...

Do you often dream of getting radiant and healthy skin like your favourite K-drama stars? Your wish can come true if you include the right Korean face serum in your daily skincare routine. This potent ...

Whether a skincare enthusiast or not, K-beauty is a term well-known among young Indians. Elaborate 10-step skincare routines, an obsession with multi-step skincare, sheet masks, rice water, and snail ...

If you're in the market for products that give you glowing skin without breaking bank, I have a list full of ~Seoul~utions ...