Which feelings and reactions do different colors tend to evoke with audiences? An infographic (below) from Giraffe Social Media explores the psychology of six colors commonly used by marketers: red, ...

It’s a popular example of the “Mandela effect,” or a collective false memory. And while some people may laugh and move on, ...

Everyone from Boomers to Gen Alphas loves to color. What's your go-to Crayola color? Get out your 64-count box and enjoy a little nostalgia!

Earlier we explored how bad data can ruin a campaign. On the other hand, what good is great data if your creative assets don't catch the attention of your audience? Color and typography are two of the ...

Walk into any office, physical or virtual, and you’ll notice that identity isn’t just communicated through titles or ...