Basketball Network on MSN16d
The executive who signed Jordan to Nike doesn't think the company would have succeeded without MJ: "This was the last roll of the dice"The partnership between Nike and Michael Jordan is without doubt the most successful one in the history of the shoe industry.
Basketball Network on MSN6d
Michael Jordan on the real person responsible for his landmark Nike deal: "Sonny didn’t influence me to go to Nike"Michael Jordan acknowledged Sonny Vaccaro’s role but claimed he wasn’t the most important player in the Nike deal.
and Michael Jordan (r.) talk at a Nike party with Jordan ... Nike was not the official shoe sponsor of the 1984 US Olympic team — Converse was — but in pure renegade style, Nike had hijacked ...
Hosted on MSN24d
Nike is betting Kim Kardashian can be its next Michael Jordanmarks the beginning of a womenswear-specific brand intended to exist alongside Jordan, Nike, and Converse. It does, however, call to mind Nike's biggest partnership yet — with Michael Jordan.
Hosted on MSN26d
Inside the clandestine Sonny Vaccaro-Michael Jordan meeting that changed Nike and sports foreverMy first introduction to Michael Jordan took place in Los Angeles just ... the official shoe sponsor of the 1984 US Olympic team — Converse was — but in pure renegade style, Nike had hijacked ...
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