Kendrick Lamar wore Nikes in the halftime show; Serena Williams wore Converse. The post Nike’s Huge Super Bowl: From Jalen Hurts to Kendrick and Serena appeared first on Front Office Sports.

NIKE, Inc. is dominating NBA All-Star Weekend, displaying its dedication to the game with exclusive events, exhibitions and product drops across its ...

There are several important days on the sports calendar for the sneaker industry, but nothing can compare to the hype ...

To coincide with the 40th anniversary of the Air Jordan 1 High’s release, Nike and Jordan Brand are running a marketing campaign, giving gamers a peak into the bland and boring world that exists on ...

Air Jordan 1 High 85 “Bred” might look just like every other Bred Jordan release, but sneakerheads and Jordan Brand ...

Recently, the legendary athlete Michael Jordan sent DJ Khaled a rare 1-of-23 “Bred” Air Jordan 1 package, and fans can’t stop talking about it.

Michael Page plans on dropping back to welterweight after UFC Fight Night 250. Page (22-3 MMA, 1-1 UFC) takes on Shara Magomedov (15-0 MMA, 4-0 UFC) in a middleweight bout that co-headlines the Feb. 1 ...

They are the six-man that helps us.” Tatum also revealed that he’s met the G.O.A.T. behind the famed shoe brand, Bulls legend Michael Jordan, and knows him “a little bit.” The Celtics ...

Scottie Pippen and Michael Jordan may have been one of the best duos to grace the court as teammates but the former now believes their fractured friendship is beyond repair. Pippen and Jordan ...

Scottie Pippen spent years having to communicate with Michael Jordan while they were teammates with the Chicago Bulls. With their playing days long over, Pippen recently said he no longer keeps in ...

The relationship between Chicago Bulls legends Scottie Pippen and Michael Jordan doesn't appear to be all peaches and cream. Pippen recently went on a podcast and said the two players didn't have ...