The Kansas City Chiefs fell short of producing the first three-peat in NFL history, as they were defeated by the Philadelphia Eagles by a score of 40-22 during ...

The L’Oréal skincare brand is returning to its Super Bowl marketing playbook from last year to boost a new anti-dandruff product.

USC Trojans star JuJu Watkins recently made waves on social media with a powerful message following her appearance in Nike’s highly anticipated Super Bowl ad.

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Nike dropped three new soccer cleats last week, spotlighting six international soccer stars in another push into the women's ...

Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.3 billion in fiscal ...

Perhaps the hardest job is replacing a legend, and the 20-year career of BYU athletic director Tom Holmoe, who will retire ...

The highlight of the Super Bowl every year is seeing all the fun ads that companies can put together in hopes of capturing the hearts and minds of viewers. One that made an impact was Nike’s ...

Nike's newest add sparks some buzz with Suns star Kevin Durant's historic 30,000-point performance on Tuesday.

It's cheating a little bit, but there were a trio of ads specifically focused on women playing sports. The best of the bunch ...

Unrivaled basketball went head-to-head for Monday's 1v1 tournament tip-off, with a few big first-round upsets already ...

The last time Nike showed an ad during the Super Bowl was in 1998, featuring all-male athletes. It wouldn't be until 27 years ...