Nike is dropping multiple hyped Jordan 1s in February, but is the sneaker losing its appeal? We break down whether too many releases are killing the hype.

Jordan Brand, for their part, knows what they have with the Bred and they always have. The shoe only comes back around every ...

The Jordan Luka 3 sneakers are lightweight and comfortable with an “IsoPlate” for additional stability and security. While ...

Anthony Edwards doesn’t consider himself a superstar.

One of the most iconic logos in all of footwear is getting memorialized on a new piece of outerwear from Nike, Inc.’s Jordan Brand. Dubbed the Air Jordan Skyline Gore-Tex Jacket, the new jacket is ...

Overall, Nike is a dominating force in the footwear and sports apparel industry. Air Jordan is a significant help to the company's bottom line, as it brought in over $5 billion alone in 2022. However, ...

Comedian George Lopez revealed how Michael Jordan made fun of his friend for wearing Puma shoes at Michael Jordan's private ...

Shedeur Sanders stayed loyal to his father and his Nike sneakers after turning down an offer to receive some rare Jordan ...

LeBron James' sneaker empire is adding another heavyweight to its legacy with the Nike LeBron 22 “Black Label.” Limited to ...

While Jordan Brand is gearing up for not only the release of the Air Jordan 1 Hi ‘85 “Bred,” but the Air Jordan 1 High OG ...

Nike's recent strategic pivot back to brand building sends brands an important signal about the limitations of relying too ...

Rating what Super Bowl ads have been the greatest in history is a bit like the Oscars. Services like Ad Meter gauge what is popular at the time, but as history has shown, like the Oscars, what becomes ...