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There’s much psychology at play here ... and McDonald’s logos are usually some of the most famous logos in the world. In most cases, such an approach should be avoided. Clip art is readily available, ...

What makes the Disney classic Frozen so emotionally powerful? Holy Family University’s Dr. Jill M. Swirsky, assistant ...

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A great logo isn’t just about design—it’s about psychology. Logos aren’t just visuals—they’re psychological triggers that shape how people feel about your brand. If your logo doesn’t ...

1993 Brock University, Psychology B.A. 1995 University of Toronto, Medical Science M.Sc. 1999 University of Ottawa, Experimental Psychology Ph.D. Today, many people intentionally cut down on sleep in ...